The dawn of the modern eraLeading industrialist Friedrich Karl Flick opened a new chapter in the Audi story when, at his instigation, Volkswagenwerk AG acquired a majority stake in Auto Union GmbH in 1964. The company subsequently became a fully-owned VW subsidiary In 1966. Three years later, Auto Union GmbH merged with NSU AG Neckarsulm. The changes had been rung, and the first evidence of this out on the road was the best-selling Audi 100 model that was unveiled in 1968. It was 1971 when the fabled slogan "Vorsprung durch Technik" first appeared in an Audi advertisement. | |
Models from the 1960s - 1980s | |
Initially, the 80 did not actually denote the model series of this bestseller but its output in horsepower. | |
With the exception of just a few technical details, the next model generation - the Audi 90 - was actually a facelift of the firmly established Audi 80. | |
This model was developed in secret by Ludwig Kraus. When it was presented to company management they were so impressed that the car went into production in 1968 as the Audi 100. | |
The Audi 200 started to roll off production lines in 1979. It was based on the Type 43 Audi 100 which had been presented three years previously. | |
The Audi 100 was initially only available in a two-door and a four-door variant. In 1969, a new version - the Audi 100 Coupé S - also appeared in dealer showrooms. | |
The first ever series-production car with permanent four-wheel drive, the legendary original quattro, was also an advanced version of the Type 81/85 Audi 80. | |
The Audi V8 also played its part in ensuring that Audi ranked amongst the premium manufacturers at that time. | |
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