Audi Hong Kong - Vorsprung durch Technik

Pulse of progress

Impressive technology:

The new Audi A4

More powerful, more efficient, more intelligent - the new Audi A4 is a compelling package. As a groundbreakting fusion of technology and design, this is Vorsprung durch Technik that gets under your skin.


Visible progress: The high-resolution 12.3-inch TFT monitor that comes with the optional Audi virtual cockpit displays detailed, crystal-clear graphics. Pressing the View button on the optional multifunction steering wheel plus lets the driver toggle between the infotainment (see picture) and classic interface, which features round digital instruments in the center. A head-up display is also available as an extra.


Practically incomparable: Park the Audi A4 Avant alongside the Sedan and its pronounced functionalist streak within that gorgeous design becomes instantly apparent. Pressing the lever in the side of the trunk folds down the 40/20/40-split rear seat to create maximum cargo space with a volume of 1,510 liters.


Strikingly sporty: By clothing the Sedan and Avant in eye-catching shapes, the designers have given expression to the latent technological potential in the latest generation Audi A4. At the front end, horizontal lines paired with the Singleframe grille’s new flatter design and more sculptural lattice structure give the car a broader, more athletic look.

As far back as when the Audi A4 was still known as the Audi 80, its lightweight construction, performance and agility were already greeted with a fl urry of exclamation marks in the midclass. Now in its ninth generation, the new Audi A4 is stepping into the role of showpiece for innovative technology — and doing it with great flair and finesse. Especially when it comes to assistance and infotainment, it is not only signifi cantly raising the benchmark in its class but also impressively bringing technology to life.


With its enticingly fluid design, the new Audi A4 makes an elegantly sporty statement even while stationary. The Audi design idiom is writ large in the car’s signature bold lines, while the fusion of technology and aesthetics is clearly referenced with a technoid touch. Harmoniously balanced proportions echo the clear-cut, coherent logic of the bodywork contours. The new Singleframe grille’s flatter, more stretched look underscores the car’s breadth, lending it a brawny athleticism.

The length of the Avant and the Sedan is an almost identical 4.73 meters, with the Avant standing taller by just under a centimeter at 1.43 meters.

Compared with its predecessor, the wheelbase has grown by 12 millimeters to 2.82 meters. This represents a plus, not only in the sporty looks department but also for the occupants at the front and back who have signifi cantly more head, shoulder and knee room — making the car feel more spacious all round. Taking its cue from the exterior contours, the interior architecture adheres to a minimalist and strictly horizontal layout.


The high-tech Tpromise of the headlight design — the Audi A4 is, after all, the fi rst car in its class to off er Audi Matrix LED headlights as an extra — is delivered in full by the wealth of optionally configurable assistance systems. For instance, the predictive effi ciency assistant can help the driver save fuel, while Audi active lane assist ensures you don’t drift out of lane and adaptive cruise control Stop&Go including traffi c jam assist takes the pressure off in slow-moving traffic.


See and be seen: The headlights on the new Audi A4 feature an unmistakable design. The daytime running lights and turn indicators are formed by a light guide that creates two sharp angles. The full beam of the optional Audi Matrix LED headlights is divided into little diodes enhanced by three reflectors. Using data from the camera on the interior mirror, the control unit selectively switches them on and off within system parameters — for instance, so as not to dazzle.


Powerfully efficient: The initial choice of engines for the new Audi A4 includes three TFSI® and four TDI® units, spanning a power spectrum of 110 to 200 kilowatts. Among other things, the level of efficiency achieved is evident in the exceptional drag coefficient and reduction in weight of up to 120 kilograms compared with that of its predecessor.

Additional safety can be provided in the shape of parking assist, rear cross-traffic assist, exit warning, collision avoidance assist and turn assist as well as the Audi pre sense systems. When it comes to infotainment systems, the optional Audi virtual cockpit literally takes center stage. This fully digital combination instrument’s high-resolution 12.3-inch TFT screen displays a wealth of vital information in razor-sharp detail and using sophisticated eff ects. Another newly upgraded technology, the MMI® is the main control element in the center console. In the optional top-of-the-line version, the MMI Navigation plus with MMI touch infotainment system features a large 8.3-inch monitor and has a touchpad integrated into the rotary/push controller. This makes it easy to use finger gestures to zoom in and out as well as enter characters. Based on the latest smartphone menus, the MMI control logic is intuitive and can even perform free-text searches. What’s more, the new natural voice control is now capable of processing
phrases from everyday speech, such as, “I would like to call John Doe.”


For the perfect complement to MMI Navigation plus with MMI touch, look no further than Audi connect. An LTE/UMTS module establishes a connection to the Internet and creates a Wi-Fi hotspot in the car so that the passengers can surf the net, stream data and access e-mails. Drivers benefit from having additional online Audi connect services at their fi ngertips. To ensure that smartphones can be charged at any time, the Audi A4 now comes with the Audi phone box.

Not only does it conveniently allow phones to connect to the car via a universal planar antenna but also inductively — in other words, wirelessly — charges compatible devices using the Qi standard. Plus, the new Audi smartphone interface integrates iOS and Android phones into a specially developed environment within the MMI.

For the more discerning audiophile, the Bang & Olufsen Sound System with innovative 3D acoustics, which adds height to the horizontal dimension of conventional surround sound, is an extra you won’t consider optional. Rounding out the off erings is another feature that, while not standard, can prove a real boon — the flexible Rear Seat Entertainment, including the Audi tablet. And since special care was taken in the new Audi A4 to achieve superior aeroacoustics — which also translates into better aerodynamics — no excessive wind noise will impinge on your listening pleasure. The impressive result is a drag coeffi cient of 0.23 for the Sedan.


All of the power plants on offer were engineered according to the principle of more power, less consumption. Proof positive in this regard is the 110-kilowatt Audi A4 2.0 TDI ultra, which emits only 95 grams of CO₂ per kilometer or 99 grams in the Avant version (combined figures).


Homey high-tech hub: The interior of the new Audi A4 melds high-tech, functionality and design into a harmonious whole. The driver’s direct field of vision is dominated by the optional Audi virtual cockpit. The rotary/push controller of the optional premium infotainment system — made up of MMI Navigation plus with MMI touch and a large 8.3-inch monitor — also acts as a touchpad. Personal ambient lighting settings can be programmed from a choice of up to 30 colors via the MMI.


In perfect shape: On the Avant, the rear hatch culminates in a roof spoiler while the Sedan trunk lid molds into a tail edge. Echoing the headlights’ look, the rear lights also feature 3D design. The brake lights sit in the housing’s bottom corner, while the dynamic indicator light forms a strip along the upper edge. Depending on the type of engine selected, the exhaust system sports a single or double diffusor.

Top of the range is a TDI six-cylinder power plant that generates up to 200 kilowatts. A weight saving of up to 120 kilograms — depending on the choice of engine and equipment — thanks to Audi engineers’ uncompromising lightweight constructionand intelligent combination of materials compared with the predecessor model also makes a tangible diff erence here.

The seven-speed S tronic® is available as an extra depending on the choice of engine. With virtually no interruption to traction, the dual-clutch transmission performs almost imperceptible gear shifts within a few hundredths of a second. The upshot is comfortable but sporty handling, whether along winding country lanes or the highway’s fast lane. Equally key to creating this experience are the precise electromechanical steering and newly developed five link front and rear axles. Further refining dynamics, Audi drive select influences the mapping of the power steering and accelerator pedal as well as the optional variable suspension. For the first time, drivers of the new Audi A4 also have a choice of two suspension settings. The Audi developers tuned one for a driving style that’s as athletic as it’s dynamic, while the other focuses on comfort and balance.

The new Audi A4 is pushing back the boundaries of mid-class motoring — visibly, tangibly and emphatically.

More information:
Audi has been making the A4 model family in Ingolstadt since 1994. In 2007, the plant in Neckarsulm was added as a second production site. The fi ve-millionth Audi A4 rolled off the production line in March 2011. That same year, Audi celebrated the milestone of having manufactured ten million B-segment cars since 1972.


Audi A4 Limousine fuel consumption urban/extra-urban/combined (in l/100 km): 7.9-4.4/5.4-3.3/6.4-3.7; CO₂ emissions combined (in g/km): 144-95.

Audi A4 Avant fuel consumption urban/extra-urban/combined (in l/100 km): 7.9-4.5/5.5-3.4/6.4-3.8; CO₂ emissions combined (in g/km): 147-99.

Audi A4 2.0 TDI ultra fuel consumption urban/extra-urban/combined (in l/100 km): 4.7-4.4/3.6-3.3/4.0-3.7; CO₂ emissions combined (in g/km): 104-95.

Audi A4 3.0 TDI quattro fuel consumption urban/extra-urban/combined (in l/100 km): 5.8-5.4/5.1-4.6/5.4-4.9; CO₂ emissions combined (in g/km): 142-129.


Where stated in ranges, fuel consumption, CO₂ emissions and efficiency classes depend on tires/wheels used.

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